Hey everyone, it’s been a busy week with some major moves on the regulatory front that you’ll want to have on your radar. We’re seeing a big push from lawmakers on everything from AI disclosure to where call centers can be located. At the same time, new data shows how bad actors are getting smarter, making it even more important for the rest of us to stay sharp and compliant.
New Bipartisan Bill Targets Offshoring and AI Use
A major piece of legislation, the “Keep Call Centers in America Act,” was introduced in the Senate last week. If passed, it would require agents to disclose if they are located outside the U.S. or if a customer is speaking to an AI. It would also make companies that move call center jobs overseas ineligible for federal loans and grants for five years, a move aimed at keeping jobs in the country. Published: July 30, 2025 New bill aims to protect American call center jobs and consumers from AI - CBS News
Report Reveals Fraudsters Exploiting Smaller Carrier Networks
The TNS Half Year Robocall Report just dropped, and it’s a must-read. The data shows that while major carriers are doing a good job authenticating calls with STIR/SHAKEN, bad actors are increasingly using smaller, non-Tier-1 carriers to launch their campaigns. Only 21% of calls from these smaller networks were signed, making them a huge compliance risk for anyone whose traffic runs through them. Published: July 29, 2025 TNS Half Year 2025 Robocall Investigation Report | TNS
STIR/SHAKEN Authentication Is Being Lost in Transit
New data for July shows that the percentage of calls arriving at their destination with their STIR/SHAKEN signature intact has dropped to just 38.2%. This is often due to calls being routed through older, non-IP networks that strip the authentication data. This makes it harder to verify legitimate calls and easier for bad actors to get through. Published: August 4, 2025 STIR/SHAKEN statistics from July 2025 | TransNexus
Tools & Tips
What’s on our radar this week? A new tool from the AI platform Attention called Super Agent. It’s an AI revenue agent designed to analyze Go-To-Market data and help automate tasks like drafting emails and updating your CRM, aiming to free up more time for actual selling. https://croclub.com/tools/best-cold-calling-software/
Fun Fact
Did you know? While the term “call center” didn’t appear until 1983, the practice is much older. Some of the earliest pioneers of outbound telemarketing were housewives in the 1960s who would call neighbors from home to sell pastries and other baked goods!
Have you participated in any telemarketing events or utilized new telemarketing tools recently? Share your experiences or insights with us—we’re featuring selected community voices in next week’s edition.
You’re asking what these moves mean on the phones and how to keep booking while staying clean. keep dials high, tighten intros, treat early hang-ups as fast filters, coach rebuttals around clear consent, double-check DNC scrubs, rotate caller IDs smartly, and lock down opt-outs same day without killing pace. document every step so supervisors can defend calls if questioned. refresh AI disclosure script. split shifts to compliant regions.
Noticing lead gens switching to tiny “micro-sites” to claim one-to-one consent but still routing the same lead to 8–10 buyers via rotating brand names — super gray. We also got a carrier warning after a short run of AI-voiced appointment reminders, even with consent, so front-loaded disclosure feels non-negotiable now. Anyone seen real enforcement letters on the webform consent piece yet?
The AI disclosure chatter is loud, but the real pain I’m seeing is people trying to dodge the FCC’s one-to-one consent by stuffing 20+ brands behind a tiny link and calling it specific consent. Has anyone had a shared-lead flow actually hold up post-January without getting nuked by a demand letter or a Traceback?
Small tip: we added a “brand count” check — if the TCPA box doesn’t show exactly one named seller, submit is disabled and that seller ID flows into the payload and call script. We also snapshot the page (URL + DOM hash + screenshot) at submit, which shut down chargebacks from micro-sites rotating 8–10 brands.
We hard-block any form where the TCPA checkbox doesn’t contain exactly one named seller in plain text - no links, no accordions - and if it fails that check our API returns 422 so the lead never posts. We also snapshot the consent DOM and timestamp it to S3, and the dialer pulls that exact seller string into the opening line so reps read what the consumer agreed.
New Bipartisan Bill Targets Offshoring and AI Use
Published: July 30, 2025
New bill aims to protect American call center jobs and consumers from AI - CBS News
Report Reveals Fraudsters Exploiting Smaller Carrier Networks
STIR/SHAKEN Authentication Is Being Lost in Transit
Tools & Tips
Fun Fact
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