Telemarketing Weekly Brief: June 24β30, 2025
This week brought some significant shifts for telemarketing professionals, with new legal interpretations impacting compliance and states stepping up their own regulations. On the tech front, we saw some interesting CRM and integration updates that could streamline your outreach efforts. Itβs a reminder that staying informed is key in this ever-evolving landscape.
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Courts Gain More Leeway on TCPA Interpretations
A recent Supreme Court decision means federal courts arenβt bound by past FCC interpretations in private TCPA lawsuits. This introduces more unpredictability in how βrobocallsβ or consent are defined across different areas. Businesses now need to keep even more meticulous records and be ready to adjust their compliance plans quickly to navigate this fragmented legal environment.
Published: June 25, 2025
Telephone and Texting Compliance News β June 2025 | Mintz -
Texas Unleashes a New Mini-TCPA Law (SB140)
The Texas Governor signed SB140 into law on June 20, 2025, with an effective date of September 1, 2025. This βMini-TCPAβ significantly broadens telemarketing regulations, explicitly including text and image messages in the definition of βtelephone callβ and βtelephone solicitation.β It also introduces a private right of action under the Texas Deceptive Trade Practices and Consumer Protection Act (DTPA), allowing consumers to sue for economic damages and mental anguish with potentially unlimited recovery.
Published: June 26, 2025
Regulatory Report: June 2025 -
Oregonβs HB 3865 Expands Robocall & Text Definitions
Oregonβs HB 3865, which has passed the House and is now in the Senate Rules Committee, aims to expand the definition of βautomatic dialing and announcing deviceβ to include text messages. It also adds a βtelephone solicitationβ definition, requiring callers to provide a method for recipients to opt out and disclose caller name and purpose within the first 10 seconds of a call or in the initial text. The bill also restricts ADAD use to 9 a.m. to 7 p.m. and limits solicitations to no more than three in a 24-hour period.
Published: June 26, 2025
Regulatory Report: June 2025 -
HubSpot CRM Boosts Revenue Tracking and App Management
HubSpotβs June 2025 Rollup includes significant updates to its Commerce Hub Payments API, now supporting full create, read, update, and delete (CRUD) operations for payments. This means businesses can represent revenue collected outside of Commerce Hub directly in the CRM and associate payments with invoices, subscriptions, and deals. Additionally, new app card configurations offer CRM administrators a unified view and easier management of connected marketplace apps, streamlining integrations.
Published: June 30, 2025
June 2025 Rollup -
Unified.to Enhances Integrations for AI-Powered Workflows
Unified.to announced its June 2025 product updates, focusing on new integrations across HR, Messaging, Task Management, and Accounting platforms. Key enhancements include native and virtual webhook support for high-volume data, expanded field support for CRM and messaging tools, and new object types with full CRUD capabilities. These updates are designed to help technical teams build real-time, AI-powered SaaS solutions by providing structured, up-to-date customer data critical for copilots, sync engines, and automation.
Published: June 30, 2025
June 2025 product updates
Tools & Tips
In light of the ongoing regulatory changes, ensuring outreach is compliant is paramount. Companies like Searchbug offer robust TCPA compliance tools that can help. Their services include DNC with TCPA Litigator Check API, Reassigned Numbers Database API, and Reachable Number API. These tools help identify numbers on Federal and State Do-Not-Call lists, flag potential litigators, detect reassigned numbers, and provide real-time phone number status, helping businesses avoid costly penalties and maintain βSafe Harborβ protection. They stand out for their flexible, pay-as-you-use pricing model, which can be particularly appealing for businesses looking to manage costs without compromising on compliance.
https://medium.com/@searchbug/best-tcpa-compliance-tool-providers-bb30c6ec5556
Fun Fact
Did you know the actual term βTelemarketingβ was not coined until the 1970s? It was introduced by the Bell Telephone Company (now AT&T) as they began to formalize and expand the use of telephones for sales and outreach, marking a significant step in the industryβs evolution beyond earlier, more informal cold calling practices.
The evolution of Telemarketing
Weβd love to hear from you! Have you participated in any Telemarketing events or utilized new Telemarketing tools recently? Share your experiences or insights with usβweβre featuring selected community voices in next weekβs edition.